est. 1994 - Lima, Peru
based in New York City
Born in Lima, Peru, to a Peruvian father and an American mother, Sam grew up with a deep appreciation for seeing the beauty in diversity. Growing up in Peru, and through her various travels, she gained an intuitive knowledge of fashion trends all over the world. Ultimately, she believes a personal and unique style is what sets a person apart. For those who struggle to see the beauty in what she sees, she strives to take them there through fabrics, textures, color and by mixing and matching different trends.
After graduating from Savannah College of Art and Design, Sam moved to New York City to pursue her career as a Fashion Stylist.
Sam brings her flare and diverse background to everything she touches. She’s proactive, detail-oriented and isn’t afraid to voice her opinion when the moment calls for it.
Sam has assisted stylists such as Mel Ottenberg, Ryan Young and James Worthington DeMolet. Throughout her career, she has tended to high end clients like: Rent the Runway, V Magazine, Samsung, Bella Hadid, Lana del Rey and Rihanna. Until recently, she was an in-house Junior Stylist for Rent the Runway - where she worked on e-commerce, editorial and social media sets.
Currently Sam Franco is based in New York City and continues to work as a Fashion Stylist.
